After making sky “the most beautiful place on earth”, Air France changed its brand identity last year. To boost and support Air France’s new brand identity “France is in the air” amongst the Korean audience, Asiance launched an interactive microsite where users can personalize their favorite eye-catching visuals of the campaign.
Participants can choose their favorite image, personalize it by writing an inspiring and original comment on it, and then share the customized poster on social networks or save it on their device.
The most original contributions are then sorted out to win great prizes such as tickets to Europe and gift cards, just to name a few!
